Matt Cutts: Straight from Google – SEO, What You Need to Know

Matt Cutts from the Web Spam team at Google showcases the good and the bad of WordPress as seen through the eyes of Google, including basics on how Google search works and how you can boost your blog’s results in Google searches.

Video produced by John P and Dave Curlee.

Comments

97 responses to “Matt Cutts: Straight from Google – SEO, What You Need to Know”

  1. Fantastic, entertaining talk with some great yips that make sense. Perfect!

  2. Matt is cute but his cat looks better. lol! Great effort Google Team! 😉

  3. Love the video. I think the biggest takeaways are:
    1. the katamari slide – start with niche and expand.
    2. the one about the keyword tool – finding related keywords.
    3. Finding the most popular posts and updating them (or adding others similar to them)
    4. The friendly URL with the keywords in the url.
    5. The “related posts” suggestion.

    Great Job Matt! love wordpress.

  4. Agree with everything except with “Write daily”. As soon as you starting “forcing” yourself to blog daily, you’ll kill your passion which is a critical component. Instead, I’d change it to “Write with a regular frequency”. So ya, if you’re super excited about your topic and can write daily, do so. If not, don’t worry about it but still try to write regularly (i.e. once a week or once a month on the first day of the month). The passion with which you write and the quality of your content will keep people coming back to your post and continually linking to it for years to come.

  5. Great video.

  6. Excellent video, Matt. Picked up on some great wordpress plugins.

  7. Great presentation, and one couldn’t ask for a better and more authoritative source. I learned a lot.

  8. Excellent video..

  9. Thank you Matt, your call for relevance and reputation have had a tremendous impact on my web development. I can’t thank you enough. Thank you for all your contributions to the new world of web.

    Jim Adams

  10. […] of manually building web pages we now have WordPress which creates quality, search-engine compatible web-pages. A lot of knowledge, care and effort is required to make good web-pages that are clear for search […]

  11. Thank you so much for this video. It helped me to validate many theories I have held over the years on how to boost your page rank.

  12. BFIPakistan Avatar
    BFIPakistan

    Hey Matt Cool, I am the big fan of your training videos Thanks for this excellent tips on wordpress.

    Keep updated us

    Thanks

  13. Thanks only found out about this video now in 2010 – but still relevant and learned a lot.

  14. Calgary Web Design Avatar
    Calgary Web Design

    Great video of Matt. I’m becoming quite a fan of this guy – not only is it interesting to listen & watch, it’s compelling – without the need to go overboard with details. Very nice! (and no… I’m not a cat fan… just stick with the dogs!). Thanks for the video post WordPress.tv!

  15. Matt does a great job of providing important information and at the same time not being so overly technical that it is completely over most of our heads. Great job Matt.

  16. With the launch of my new WordPress site this video was very helpful. I wouldn’t watch anyone but Matt Cutts and Joost de Valk for WordPress + search best practices.

  17. Matt always does his best explaining everything in a very simple matter in order for people who have a hard time understanding can.. thanks alot

  18. MAtt is the bomb. He always has some good tid bits.

    I am partial to the httaccess mods and the adsense code!

    Thanks for this video

  19. Really useful stuff, although it was done in 2009 it is totally relevant today. WordPress just keeps getting better and so do the plugins. WP rules and let’s hope it continues as so many of us have invested a huge amount of time with this open source code.

  20. I totally agree with Nigel about WordPress, amazing CMS and I am using it on each of my sites. I would love to mention, that everybody should listen to Matt Cutts regarding Google, as he says great things between the lines, you just have to think a little.

  21. word press is best , i am not sure but i have done more then 100 sites on wordpress for one of my client.

  22. WordPress is a must for anyone starting on their SEO journey. Out-of-the-box SEO that WP has is amazing. Just add the all-in-one-seo plugin and your rankings will improve. Thanks once again matt cutts.

  23. WP is the most popular platform today, so some issues seems a little bit outdated today – agree with Nigel, however Matt Cutts has some good recommendations which really worth to listen.

  24. Matt always seems to bring it and this video is no different. WordPress is a great platform for the beginning and expert SEOs alike. So many great plugins are available to help improve your site that require little extra work from the user.

  25. Great video. WordPress has been my favorite platform for several years now and continues to improve. It is amazing that this easy to use platform is so versatile that beginners can use it with ease and that it also provides the advanced features desired by experts who manage larger companies. However the best part is that Google seems to love WordPress site and even a beginner can have a well optimized blog with just the addition of a plugin or two.

  26. SEO is a little more complicated than grab a WordPress plugin and you’re done. Even if you get the best WP plugin (which is Yoast SEO plugin in my opinion) you need to be able to use it, not to mention that SEO doesn’t stop there just begin. I use WP myself a lot but not always because it has its own limitation as well so when you’re saying WordPress is the best think again.There is no best platform, but there are good and bad designers and developers.

  27. […] you are interested in hearing more about SEO and WordPress, I suggest you check out this informative video from Matt Cutts, Head of Google’s Webspam Team, and answerer of many many SEO questions which you can check […]

  28. Brilliant video, WordPress has grown significantly and great for anyone starting out blogging. This is a good reference for all new bloggers even still.

  29. Great video, thanks Mike i’m always interested in SEO and have tried a few plugins.

  30. […] Por suerte, WordPress esta extremadamente optimizado para SEO desde su origen. Ten en cuenta que Matt Cutts de Google apoyó a WordPress durante la WordCamp de San Francisco de 2009. Más detalles los encontrarás en su blog personal que, por supuesto, está en WordPress […]

  31. It’s amazing that even though 7 years later after this presentation the SEO fundamentals are still valid. Great presentation!

  32. It’s amazing that even though 7 years later after this presentation the SEO fundamentals are still valid. Great presentation!

  33. […] very inviting for indexing. But don’t take my word for it, this statement comes straight from Google. You can’t just “set it and forget it” though. To fully realize the benefits of a […]

  34. – It’s amazing that even though 7 years later after this presentation the SEO fundamentals are still valid. Great presentation! –

  35. Matt always does his best explaining everything in a very simple matter in order for people who have a hard time understanding can.. thanks alot

  36. thanks to matt cutts

  37. thanks to matt cutts

  38. Been using WordPress for years now and unless you are a programmer or you must use another platform, it’s the only way to go. Great video.

  39. In 2019 this video is still relevant.

  40. […] 出典:Googleの検索エンジン開発部門の責任者マット・カッツ […]

  41. […] Matt Cutts、「WordCamp San Francisco 2009」←有影片有真相 […]

  42. […] 出典:Matt Cutts: Straight from Google – SEO, What You Need to Know […]

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