Number’s don’t lie: Using analytics to improve your checkout process

Speaker: Matt Cromwell

Increasing conversion rates is a game of micro-improvements, data monitoring, experimenting, and more micro-improvements.

This presenter has been working with WordPress products for 10 years, and has lead marketing teams toward increasing success with online conversion at StellarWP.

Find out how to track marketing metrics, visualize data for insights, and ignore the rest.

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Video details

Published

October 13, 2023

Event

WordCamp Netherlands 2023 18

Speakers

Matt Cromwell 2

Tags

Analytics 15
Checkout Process 4
E-commerce 34

Language

English 791

Producer

roandevries


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